Get Daily Updates In Email
On Thursday afternoon, the Twitter handle of Rajasthan Police posted something, which is making waves, with cheeky humour and dialogues borrowed from Hindi films. One particular tweet, quoting a line from the classic movie ‘Mughal-E-Azam’, starring Dilip Kumar, Prithviraj Kapoor and Madhubala, has gotten over a thousand likes and retweets since being posted on Twitter.
Written in Hindi, the tweet warns people and reminds them that under a new bill passed by the state assembly last week, any person found guilty of threatening a couple for marrying against family or communities’ wishes could face a life term and a fine of Rs. 5 lakhs.
सावधान!~मुग़ल-ए-आज़म का जमाना गया!
आपने यदि किसी प्रेमी युगल को शारीरिक आघात पहुँचाने की कोशिश की, तो राजस्थान सरकार के #HonourKilling Bill 2019 के अनुसार आपको आजीवन कैद से मृत्यु दंड⚰ तक की सजा और ₹5 लाख तक का जुर्माना हो सकता है।
~क्योंकि प्यार करना कोई गुनाह नहीं। ♥ pic.twitter.com/fVlaOq4ASp
— Rajasthan Police (@PoliceRajasthan) August 8, 2019
In the film, for the same context, “Anarkali”, the character played by Madhubala, was put alive behind a wall for falling in love with “Jehangir”, the heir to the Mughal throne.
प्यार की पहरेदार बनेगी @PoliceRajasthan यह नये कानून आने से प्रेमी जोड़ों को मिलेगी खास सुरक्षा
— Shivraj Office (@shivraj_Office) August 8, 2019
Maruti Joshi, Additional SP and head of Rajasthan Police’s media team said – “Pyar kiya to darna kya (translated – why be afraid of falling in love) is a dialogue we all know”, she further adds – “So we decided to use this dialogue because the idea on social media is to get noticed. If we had published a black-and-white article on the new bill, nobody would have noticed it. But this has created a buzz”.
Je baat 🤘 pic.twitter.com/iX4MTe3loF
— KaptanHindustan (@GautamTrivedi_) August 9, 2019
The Police of Rajasthan aren’t the first to turn to Twitter to get their messages across, Mumbai Police has often been cited as a benchmark in this regard. Mumbai’s police has picked up several issues and infused them with humour form the time when the city is waterlogged during the monsoon, to sharing memes on traffic-related problems, especially raising the issue of not wearing helmets.
No comments:
Post a Comment